Sato Sangyo Co., Ltd. has been in operation for 106 years.

ABOUT

Flexibility to adapt with the times and unwavering dedication since our founding.

Our company was established in 1918 in Onomichi City, Hiroshima Prefecture, focusing on the production and trade of imported goods. We have since expanded our business both domestically and internationally, producing and trading furniture, as well as engaging in e-commerce and platform business.

To meet the demands of the times, the company has undergone various changes, but the business philosophy of “Shiho-yoshi” (mutual benefit) has remained our guiding principle since inception. Today, we continue to work daily with the spirit of “Good Seller – Good Buyer – Good Society – Good Worker” (Uri-te yoshi, Kai-te yoshi, Seken yoshi, Hataraki-te yoshi) to contribute to all stakeholders.

Message from the Representative

The foundation of Sato-Sangyo is the heart of “wanting to be useful to everyone“.

Our own happiness comes from making others happy, and this is the motivation that drives our organization. We aim to build such an organization.

Sato-Sangyo has achieved its current position thanks to the support and collaboration of our valued customers, partners, and all our staff. We will continue to uphold the mindset of “wanting to be useful to everyone” and pursue the realization of our business philosophy of “mutual benefit”.

Representative Director: Sato Ayami

MISSION

Business Philosophy – Mission

Business Philosophy

Pursuing “Mutual Benefit” is the goal and reason for our company’s existence.

Task

Elevating the world through a healthy lifestyle.

What does “good in all four directions” mean?

Good for sellers

Continue to adapt to market changes and operate a strong business.

Good for buyers

Customers are genuinely satisfied, contributing to their revenue and profit.

Good for society

Contributing to the community through business activities.

Good for workers

Employees enjoy material comfort and spiritual richness, leading a happy life.

HISTORY

Company history

BUSINESS

We are a group of experts in living spaces.

The concept of Sato-Sangyo Group is “Creating a lifestyle business” = “Living space” x “Lifestyle”. We operate our business on two axes: DtoC (Direct-to-Consumer) business, which includes developing and manufacturing furniture at our own factory and selling through e-commerce; and platform business that expands operations across multiple markets. Our main services.

B2B

Sato-Sangyo Online Ordering

We wholesale furniture manufactured at our own factory through a dedicated ordering website for business customers.

Shop online here

DtoC

SESAME

Instagram

Website

This online store sells authentic furniture and home decor items produced at our factory, based on the idea of “the key to unlocking your life.”

D2C/B2B

FURMETURE

“FURMETURE” is a combination of the two English words “Furniture” and “Me.” As the name suggests, this is a service that allows you to easily order custom-designed furniture online, with the idea of “furniture made just for you,” allowing you to customize down to the centimeter.

Shop online here

Platform

FAITH

We connect apartment developers, apartment buyers, interior designers, and furniture manufacturers to propose and realize ideal spaces and lifestyles that meet residents’ needs.

Interior Salon

We have interior design salons in: Aoyama, Tokyo and Honcho, Sendai.
Showroom at the factory: Thoi Hoa Ward, Ho Chi Minh City

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Platform

Kaguraku

This is an online platform that connects construction companies, homeowners, interior designers, and furniture manufacturers. It helps create and realize ideal spaces for new homes.

Shop online here